Cookie Policy
Effective Date: June 5, 2026 | Last Updated: June 5, 2026
1. Introduction
Welcome to Zupas ("we," "us," or "our"). This Cookie Policy explains how we use cookies and similar tracking technologies on our website located at zupas-cafe.click (the "Website"). This policy is designed to help you understand what cookies are, why we use them, and how you can control their use.
This Cookie Policy should be read alongside our Privacy Policy, which provides additional details about how we collect, use, and protect your personal information. Together, these documents govern your use of our Website.
We are committed to being transparent about our data practices. If you have any questions about how we use cookies or this policy, please contact us using the details provided at the end of this document.
2. What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used across the internet to make websites work more efficiently, provide a better user experience, and give website operators useful information about how their sites are being used.
Cookies are stored locally on your device and sent back to the originating website or a third-party website each time you visit. They do not contain executable code and cannot carry viruses or install malware on your device. However, they can store unique identifiers that track your browsing behavior across websites.
2.1 How Cookies Work
When you first visit zupas-cafe.click, our web server sends a cookie to your browser. Your browser stores this cookie on your device. The next time you visit our Website, your browser sends the stored cookie back to our server. This process allows our Website to recognize you and remember your preferences or actions over time.
Some cookies expire when you close your browser (known as "session cookies"), while others remain on your device for a specified period or until you manually delete them (known as "persistent cookies").
2.2 First-Party vs. Third-Party Cookies
First-party cookies are set directly by zupas-cafe.click and can only be read by our Website. They are primarily used to enhance your user experience and remember your preferences.
Third-party cookies are set by external services and organizations that provide features on our Website, such as analytics providers, advertising networks, and social media platforms. These parties may use cookies to track your browsing activity across multiple websites.
3. Types of Cookies We Use
We use four main categories of cookies on our Website. Below is a detailed description of each category and the purpose it serves.
3.1 Essential Cookies
Essential cookies are strictly necessary for the operation of our Website. Without these cookies, our Website cannot function properly, and certain services you have requested cannot be provided. These cookies do not collect personal information for marketing purposes and are not used to track your browsing activity across other websites.
Examples of essential cookie functions include maintaining your session as you navigate between pages, remembering items in your online order or inquiry form, and ensuring security features function correctly.
Because these cookies are strictly necessary, they are placed on your device without requiring your consent under applicable U.S. law. However, you can still block them through your browser settings, though doing so may significantly impact Website functionality.
3.2 Functional Cookies
Functional cookies allow our Website to remember choices you make and provide enhanced, personalized features. These cookies may be used to remember your location preferences, language settings, font size, and other customizable elements of our Website.
Information collected by functional cookies may be anonymized and cannot track your browsing activity on other websites. If you disable these cookies, some Website features may not function as intended.
3.3 Analytics Cookies
Analytics cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously. We use this data to improve how our Website works, identify popular pages, and track the effectiveness of our content.
We use Google Analytics, a web analytics service provided by Google LLC, to collect and analyze usage data. Google Analytics uses cookies to collect information about your use of our Website, including your IP address, browser type, pages visited, time spent on pages, and referring URLs.
The information generated by Google Analytics cookies about your use of our Website is typically transmitted to and stored on Google servers in the United States. Google uses this information to evaluate your use of our Website, compile reports on website activity, and provide other services relating to website activity and internet usage.
You can learn more about Google's data practices at https://policies.google.com/privacy.
3.4 Advertising and Marketing Cookies
Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. These cookies are usually placed by advertising networks with our permission.
We use Google Ads conversion tracking cookies to measure the effectiveness of our online advertising. These cookies help us understand which advertisements led you to visit our Website or take an action on it.
If you are a California resident, please note that you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) regarding the sale and sharing of your personal information, including information collected through advertising cookies. Please see Section 7 for more details.
4. Specific Cookies We Use
The table below lists the specific cookies currently active on zupas-cafe.click, including their names, purposes, types, and durations.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
_ga |
Google Analytics | Registers a unique ID used to generate statistical data on how visitors use the Website. Used to distinguish users. | Analytics | 2 years |
_gid |
Google Analytics | Registers a unique ID used to generate statistical data on how visitors use the Website. Used to distinguish users within a 24-hour period. | Analytics | 24 hours |
_gat |
Google Analytics | Used by Google Analytics to throttle the request rate — limiting data collection on high traffic sites. | Analytics | 1 minute |
_gcl_au |
Google Ads | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Tracks conversions from Google Ads. | Advertising | 3 months |
_ga_[ID] |
Google Analytics (GA4) | Used by Google Analytics 4 to persist session state and measure user engagement across visits. | Analytics | 2 years |
cookieconsent_status |
Zupas (First-party) | Stores the user's cookie consent status to avoid repeated consent prompts. | Essential / Functional | 1 year |
PHPSESSID |
Zupas (First-party) | Preserves user session state across page requests within the Website. | Essential | Session |
_fbp |
Facebook / Meta | Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. | Advertising | 3 months |
IDE |
Google DoubleClick | Used by Google's DoubleClick to register and report a user's actions after viewing or clicking one of the advertiser's advertisements to measure the efficacy of an advertisement and present targeted ads. | Advertising | 1 year |
NID |
Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads. | Advertising | 6 months |
Note: The above list may not be exhaustive. New cookies may be added as we update our Website and its features. We will update this table accordingly.
5. How to Manage and Disable Cookies
You have the right to decide whether to accept or reject cookies (other than strictly necessary cookies). You can exercise your cookie preferences in several ways, as described below.
5.1 Browser Settings
Most web browsers allow you to control cookies through their settings. You can typically configure your browser to:
- Block all cookies
- Accept only first-party cookies
- Delete cookies when you close your browser
- Receive notifications before cookies are placed
- Browse in "private" or "incognito" mode, which limits cookie retention
Instructions for managing cookies in the most popular browsers are available at the following links:
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
- Apple Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge
- Opera: https://help.opera.com/en/latest/web-preferences/#cookies
Please note that restricting cookies may impact your experience on our Website and on other websites you visit.
5.2 Opt-Out Tools Provided by Third Parties
Several third-party service providers whose cookies we use offer their own opt-out mechanisms. We encourage you to use these tools to manage your preferences:
-
Google Analytics Opt-Out: You can prevent Google Analytics from collecting your data by installing the Google Analytics Opt-Out Browser Add-on, available at:
https://tools.google.com/dlpage/gaoptout -
Google Ads Personalization: You can opt out of personalized advertising from Google by visiting Google's Ad Settings:
https://adssettings.google.com -
Facebook / Meta Advertising Preferences: You can manage your advertising preferences on Facebook by visiting:
https://www.facebook.com/settings?tab=ads -
Network Advertising Initiative (NAI) Opt-Out: You can opt out of interest-based advertising from NAI member companies by visiting:
https://optout.networkadvertising.org/ -
Digital Advertising Alliance (DAA) Opt-Out: U.S. users can also visit the DAA's opt-out tool at:
https://optout.aboutads.info/
6. Impact of Disabling Cookies
While you have the right to restrict or disable cookies, please be aware that doing so may affect the functionality and performance of our Website in the following ways:
| Cookie Type | Impact of Disabling |
|---|---|
| Essential Cookies | Core Website functionality may break. You may be unable to submit forms, maintain a session, or access certain pages. |
| Functional Cookies | Your preferences and settings will not be saved between visits. You may need to re-enter information each time you visit. |
| Analytics Cookies | We will not be able to collect data about how you use our Website, which may limit our ability to improve user experience and content. |
| Advertising Cookies | You will still see advertisements, but they will be less relevant to your interests. You may also see the same ads more frequently. |
7. Your Privacy Rights Under U.S. Law
Depending on your state of residence, you may have specific rights regarding cookies and the personal information they collect.
7.1 California Residents — CCPA/CPRA
If you are a California resident, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) provide you with specific rights regarding your personal information, including information collected through cookies. These rights include:
- Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you.
- Right to Delete: You have the right to request that we delete the personal information we have collected from you, subject to certain exceptions.
- Right to Opt-Out of Sale/Sharing: You have the right to opt out of the sale or sharing of your personal information. The use of advertising cookies may constitute "sharing" personal information under the CPRA. You may exercise this right by using the opt-out tools listed in Section 5.2.
- Right to Correct: You have the right to request correction of inaccurate personal information we hold about you.
- Right to Limit Use of Sensitive Personal Information: You have the right to limit the use and disclosure of sensitive personal information.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of these rights.
To exercise your CCPA/CPRA rights, please contact us at [email protected].
7.2 Federal Consumer Protection — FTC Act
Our cookie practices are also governed by the Federal Trade Commission Act (FTC Act), which prohibits unfair or deceptive acts or practices in commerce. We are committed to providing you with clear and accurate information about our cookie use and data collection practices in compliance with FTC guidance on online privacy and behavioral advertising.
8. Do Not Track (DNT) Signals
Some web browsers offer a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. As a result, our Website does not currently alter its data collection and use practices in response to DNT signals from your browser.
We will continue to monitor developments in this area and update our practices accordingly as standards emerge.
9. Children's Privacy and Cookies
Our Website is not directed to children under the age of 13. We do not knowingly use cookies to collect personal information from children under 13. If you believe that a child under 13 has provided personal information through our Website, please contact us immediately at [email protected] so that we can take appropriate action.
10. Cookies and Third-Party Links
Our Website may contain links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their cookie policies. We encourage you to read the cookie and privacy policies of every website you visit.
11. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, our operations, or for other reasons. Any changes will be posted on this page with a revised "Last Updated" date. Where changes are significant, we may also notify you by email or by a prominent notice on our Website.
Your continued use of our Website following the posting of changes constitutes your acceptance of those changes. We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies.
12. Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please contact us using the details below:
Zupas
- Email: [email protected]
- Website: zupas-cafe.click
This Cookie Policy was last reviewed and updated on June 5, 2026.